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  3. Vol. 4 No. 2 (2024)

Vol. 4 No. 2 (2024)

					View Vol. 4 No. 2 (2024)
DOI: https://doi.org/10.35313/jmi.v4i2
Published: 2024-09-24

Articles

  • Cultural Familiarity and Its Impact on Customer Satisfaction and Brand Awareness: A Study of Indonesian Restaurants in Taiwan

    Sitti Mujahida, Hasanuddin Remmang, Muhammad Azizurrohman
    • pdf
  • The Impact of Exposure to Online Advertising on the Intention to Download Online Loan Applications among Young Adults (18-27 Years) in Indonesia

    Fahmi Aji Pranata, Imam Salehudin
    • pdf
  • Intention to Purchase Luxury Products: Risk Issues in Online Shopping

    Pascalis Kevin, Ranny Marcella Hendrawan, Handyanto Widjojo, Alexander Joseph Ibnu Wibowo
    • pdf
  • The Connective Patterns of Experience Quality and Environmental Perception to Revisit Intentions in Creative Cultural Tourism

    Arie Indra Gunawan, Ati Mustikasari, Regina Agustina, Christianingrum, Agustinus Februadi
    • pdf
  • The Role of E-WOM Emotionality on Gen Z’s Purchase Intention in E-Commerce

    Dwi Martiyanti, Fadina Rahmayana
    • pdf
  • Can Sales Revenue Mediate the Relationship Between Market Share and Food Waste Management Practices at Restaurants in Banyumas?

    Putri Nur Faizah, Fauzan Romadlon, Famila Dwi Winati, Wan Nurul Karimah Wan Ahmad
    • pdf

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ISSN 2807-8365

This work is licensed under a Creative Commons Attribution 4.0 International License.

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Journal of Marketing Innovation (JMI) is an open-access, double-blind peer-reviewed journal published by Politeknik Negeri Bandung, Indonesia. JMI welcomes articles in the field of marketing throughout the world, both theoretical and applied. 

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