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  3. Vol. 2 No. 2 (2022)

Vol. 2 No. 2 (2022)

					View Vol. 2 No. 2 (2022)
DOI: https://doi.org/10.35313/jmi.v2i2
Published: 2022-09-28

Articles

  • Examining Factors Affecting Intention to Play Video Games: Study of the Indonesian Game Industry

    Zulfaikar Fachreza, Widi Senalasari, Lina Setiawati, Fatya Alty Amalia
    • pdf
  • Designing User Interface of a Mobile Learning Application by Using a Design Thinking Approach: A Case Study on UNI Couse

    Dandi Saputra, Rafiati Kania
    • pdf
  • Consumers’ Attitude towards the Cruelty-Free Label on Cosmetic and Skincare Products and Its Influence on Purchase Intention

    Elisa Christianti Wuisan, Agustinus Februadi
    • pdf
  • Determinants of Attitudes Toward Green Product and Purchase Intention of Zero-Waste Product: A Case Study of Menstrual Cup

    Agustinus Februadi, Amanda Nabilah, Moh Farid Najib
    • pdf
  • Examining Passengers’ Satisfaction with Public Transportation in The Rise of Health Concerns

    Arizzal Primayandi, Arie Indra Gunawan, Dlukha Nurkholik
    • pdf
  • The Impact of Utilitarian and Hedonic Values on Hijab Buying Intentions: Evidence from Indonesia

    Moh Farid Najib, Tia Fauziah, Tjetjep Djatnika, Dedy Saefulloh, Dewi Purnamasari
    • pdf

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ISSN 2807-8365

This work is licensed under a Creative Commons Attribution 4.0 International License.

Journal of Marketing Innovation (JMI) is an open-access, double-blind peer-reviewed journal published by Politeknik Negeri Bandung, Indonesia. JMI welcomes articles in the field of marketing throughout the world, both theoretical and applied. 

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