RIZANO, S. A.; SALEHUDIN, I. Does Gamifying in the Marketplace Help in Building Consumer Engagement and Intention to Buy Online?. Journal of Marketing Innovation (JMI), [S. l.], v. 3, n. 2, 2023. DOI: 10.35313/jmi.v3i2.95. Disponível em: https://jmi.polban.ac.id/jmi/article/view/95. Acesso em: 13 dec. 2024.